Client: Muslim Pro
Role: Animator, Art Direction
Purpose: The video is a main element to support one of Muslim Pro’s biggest fasting month campaign, Ramadan Reconnect. The video showcase 12 global influencers collaboration with the app with various faith, exercise, cooking videos and tips.
The colors are chosen based on mentions in the Quran. Despite it being a religious induced type of promo, I created it to depict it to look more mainstream and less conservative as well as more relatable.
Client: BBC
Role: Animator, Art Direction
Purpose: The storyboard is showcasing the promo for BBC Player features some of the popular/ upcoming shows of the “season” - Top of the Lake, The Zoo, The Great British Sewing Bee to name a few. BBC also wanted to show how these programs can be shown anytime anywhere via BBC Player and through any devices.
Animation of promo clip starts off with the BBC logo opening into a mobile phone showing the Top of the Lake footage and eventually playing the rest of other footages. Because BBC is British proud - we displayed some famous British landmarks on the background pan across while the footage scrolls.
Client: Infinite Studios
Role: Storyboard Artist
Purpose: This is one of few videos combination where it covers the topic regarding the economic outlook and pointers on business for the new economy.
For this, this is only storyboard guide.
For the storyboard, a script was provided to create the storyboard. The style of the treatment is more infographic and 2D based.
Client: Mediacorp / The Moving Visuals Co.
Role: Animator, Art Direction
Purpose: Secret Singapore is one of few seasoned Mediacorp shows presented in Channel 5 hosted by Peifen. The show is about discovering interesting unknown, hidden, vintage or not so well known things or nature. It’s a local discovery program.
To support for the show, the opener for the new season (Season 2), needs to comeback with a bang. In this case, the opener was packaged as a pop art Litchenstein type style. The opener was motioned to look as if it’s a comic-based where some footages would “pop out” of the frame to give a more dynamic look.
Client: Mediacorp / The Moving Visuals Co.
Role: Animator, Art Direction
Purpose: This is one of Suria programs called Cantik Detektif. Cantik Detektif is about uncovering various weird, unique, culturally interesting beauty treatments from different South Asia regions.
The plan was to create a “double exposure” treatment for the opener. Since the program is beauty based, it makes sense to create a more aesthetically inclined opener. Text treatment are more fluid, handwritten type for more feminine treatment. Light flares and colored lenses was also applied for a more effect.